clıent
clıent
carcharıas records
carcharıas records
year
year
2026
2026
servıces
servıces
brand ıdentıty
brand ıdentıty
ABOUT
ABOUT
Carcharias was born as a stance against musical monotony.
Rather than starting as a traditional record label, it was conceived as a center that opens unlimited space for artists to express themselves.
The brand is not a structure bound by rigid rules, but a system designed to stay consistent while remaining open to evolution.
Carcharias was born as a stance against musical monotony.
Rather than starting as a traditional record label, it was conceived as a center that opens unlimited space for artists to express themselves.
The brand is not a structure bound by rigid rules, but a system designed to stay consistent while remaining open to evolution.
Carcharias was born as a stance against musical monotony.
Rather than starting as a traditional record label, it was conceived as a center that opens unlimited space for artists to express themselves.
The brand is not a structure bound by rigid rules, but a system designed to stay consistent while remaining open to evolution.
Carcharias was born as a stance against musical monotony.
Rather than starting as a traditional record label, it was conceived as a center that opens unlimited space for artists to express themselves.
The brand is not a structure bound by rigid rules, but a system designed to stay consistent while remaining open to evolution.
STRATEGY
STRATEGY
We didn’t treat branding for Carcharias as a rulebook.
This project was about finding balance between what must stay constant and what can flex.
Our approach was clear: a refined stance rooted in the street, uncompromising in artistic authenticity, yet never crude.
The brand was designed not to direct, but to create space.
We didn’t treat branding for Carcharias as a rulebook.
This project was about finding balance between what must stay constant and what can flex.
Our approach was clear: a refined stance rooted in the street, uncompromising in artistic authenticity, yet never crude.
The brand was designed not to direct, but to create space.
We didn’t treat branding for Carcharias as a rulebook.
This project was about finding balance between what must stay constant and what can flex.
Our approach was clear: a refined stance rooted in the street, uncompromising in artistic authenticity, yet never crude.
The brand was designed not to direct, but to create space.
We didn’t treat branding for Carcharias as a rulebook.
This project was about finding balance between what must stay constant and what can flex.
Our approach was clear: a refined stance rooted in the street, uncompromising in artistic authenticity, yet never crude.
The brand was designed not to direct, but to create space.
LOGO
LOGO
The Fin sits at the core of Carcharias.
Designed to function as both a symbol and a message, it represents the brand’s strength in moments that require impact.
From merchandise and album covers to tickets and key touchpoints, the Fin carries Carcharias’ presence wherever it appears.
The Fin sits at the core of Carcharias.
Designed to function as both a symbol and a message, it represents the brand’s strength in moments that require impact.
From merchandise and album covers to tickets and key touchpoints, the Fin carries Carcharias’ presence wherever it appears.
The Fin sits at the core of Carcharias.
Designed to function as both a symbol and a message, it represents the brand’s strength in moments that require impact.
From merchandise and album covers to tickets and key touchpoints, the Fin carries Carcharias’ presence wherever it appears.
The Fin sits at the core of Carcharias.
Designed to function as both a symbol and a message, it represents the brand’s strength in moments that require impact.
From merchandise and album covers to tickets and key touchpoints, the Fin carries Carcharias’ presence wherever it appears.
EVENTS & ANNOUNCEMENTS
EVENTS & ANNOUNCEMENTS
Across media content, announcements were designed to be sharp and direct, delivering information with clarity and impact.
Grid, spacing, and hierarchy systems were built to preserve the brand’s authority in every communication.
Across media content, announcements were designed to be sharp and direct, delivering information with clarity and impact.
Grid, spacing, and hierarchy systems were built to preserve the brand’s authority in every communication.
Across media content, announcements were designed to be sharp and direct, delivering information with clarity and impact.
Grid, spacing, and hierarchy systems were built to preserve the brand’s authority in every communication.
Across media content, announcements were designed to be sharp and direct, delivering information with clarity and impact.
Grid, spacing, and hierarchy systems were built to preserve the brand’s authority in every communication.
COLOR PALETTE
COLOR PALETTE
The color system was intentionally kept minimal.
Black: dominance and depth
White: clarity and openness
Red: pulse, strike, intent
Blue: atmosphere, support, background
Red is never decorative.
It’s used as emphasis, allowing the brand’s power to come from control rather than excess.
The color system was intentionally kept minimal.
Black: dominance and depth
White: clarity and openness
Red: pulse, strike, intent
Blue: atmosphere, support, background
Red is never decorative.
It’s used as emphasis, allowing the brand’s power to come from control rather than excess.
The color system was intentionally kept minimal.
Black: dominance and depth
White: clarity and openness
Red: pulse, strike, intent
Blue: atmosphere, support, background
Red is never decorative.
It’s used as emphasis, allowing the brand’s power to come from control rather than excess.
The color system was intentionally kept minimal.
Black: dominance and depth
White: clarity and openness
Red: pulse, strike, intent
Blue: atmosphere, support, background
Red is never decorative.
It’s used as emphasis, allowing the brand’s power to come from control rather than excess.
VOICE & TONE
VOICE & TONE
Carcharias is a calm predator. It doesn’t shout. It waits.
The brand voice is built on four core instincts:
Precise
Intuitive
Primal
Immersive
Carcharias is a calm predator. It doesn’t shout. It waits.
The brand voice is built on four core instincts:
Precise
Intuitive
Primal
Immersive
Carcharias is a calm predator. It doesn’t shout. It waits.
The brand voice is built on four core instincts:
Precise
Intuitive
Primal
Immersive
Carcharias is a calm predator. It doesn’t shout. It waits.
The brand voice is built on four core instincts:
Precise
Intuitive
Primal
Immersive
OUTCOME
OUTCOME
The resulting brand identity feels strong without being artificial, experimental without losing control, and free without falling apart.
Carcharias is no longer just a music brand.
It’s a stance that carries its own universe.
The resulting brand identity feels strong without being artificial, experimental without losing control, and free without falling apart.
Carcharias is no longer just a music brand.
It’s a stance that carries its own universe.
The resulting brand identity feels strong without being artificial, experimental without losing control, and free without falling apart.
Carcharias is no longer just a music brand.
It’s a stance that carries its own universe.
The resulting brand identity feels strong without being artificial, experimental without losing control, and free without falling apart.
Carcharias is no longer just a music brand.
It’s a stance that carries its own universe.
OTHER WORKS /
EXPLORE SELECTED PROJECTS
OTHER WORKS /
EXPLORE SELECTED PROJECTS
Take a look at our OTHER WORKS.
Take a look at our OTHER WORKS.
SERVICES /
what we do?
SERVICES /
what we do?
A focused set of design and development services
to help brands build, launch, and scale digital products.
A focused set of design and development services to help brands build, launch, and scale digital products.
01
UI - UX DESIGN
01
UI - UX DESIGN
01
UI - UX DESIGN
01
UI - UX DESIGN
02
BRAND IDENTITY
02
BRAND IDENTITY
02
BRAND IDENTITY
02
BRAND IDENTITY
03
MOTION DESIGN
03
MOTION DESIGN
03
MOTION DESIGN
03
MOTION DESIGN
04
DEVELOPMENT
04
DEVELOPMENT
04
DEVELOPMENT
04
DEVELOPMENT
05
NO-CODE DEVELOPMENT
05
NO-CODE DEVELOPMENT
05
NO-CODE DEVELOPMENT
05
NO-CODE DEVELOPMENT
London
Unit 501, Leroy House, 434-436 Essex Road, N1 3FY
ıstanbul
İğrip Sokak, Fenerbahçe mah. No: 13 İç Kapı No: 1, 34726
w /
chıck studıo
London
Unit 501, Leroy House, 434-436 Essex Road, N1 3FY
ıstanbul
İğrip Sokak, Fenerbahçe mah. No: 13 İç Kapı No: 1, 34726
w /
chıck studıo
London
Unit 501, Leroy House, 434-436 Essex Road, N1 3FY
ıstanbul
İğrip Sokak, Fenerbahçe mah. No: 13 İç Kapı No: 1, 34726
w /
chıck studıo
w /
chıck studıo
London
Unit 501, Leroy House
434-436 Essex Road, N1 3FY
ıstanbul
İğrip Sokak, Fenerbahçe mah
No: 13 İç Kapı No: 1, 34726